On September 19, 2025, Apple Inc. released the new iPhone 17 series, which includes the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and the thinnest model ever made—the iPhone Air.
The iPhone 17 models come equipped with a square sensor designed for centered selfies. They also feature dual capture video capability, allowing users to record front and rear videos simultaneously.
All models in this series operate on the latest iOS 26. The iPhone Air boasts a remarkable thickness of just 0.2 inches (5.64 mm), making it incredibly sleek.
This new device is built to endure significant pressure, able to withstand up to 130 pounds (about 59 kg) at its center without damage.
Looking ahead, Apple teased the upcoming iPhone 18 Pro series. It is set to launch in September 2026.
The iPhone 18 Pro will introduce a new signature color—‘Dark Cherry’—replacing the previous ‘Cosmic Orange’. Additionally, rumors suggest that it may include a foldable model known as the iPhone Ultra.
The anticipated foldable device is expected to measure just 4.7 millimeters thick when unfolded. Furthermore, the new model will feature a smaller Dynamic Island for enhanced screen space.
In recent years, Apple has shifted towards using USB-C chargers across its devices. This change began with the release of the iPhone 15 in 2023.
The introduction of these innovative features positions Apple strongly within the competitive smartphone market. Industry experts are keenly observing how these advancements will impact consumer preferences.
Tim Cook remarked on these developments: “This is not AI as a standalone feature, but AI as an essential and intuitive part of our devices.” This statement underscores Apple’s commitment to integrating advanced technology into its products.
The launch of these models signifies Apple’s ongoing evolution in smartphone technology and design.
